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When do you wear a matching lingerie set?

In May 2014, lingerie group Van de Velde, conducted a survey among 36,937 customers of specialty lingerie shops in the Netherlands, Belgium, France, Germany and the United Kingdom. The results showed that lingerie sets in general are strikingly popular with our French counterparts; 67% of French women prefer them, whereas here in the UK only 41% of us British women want matching briefs to go with our new bra.

For most women, a special occasion is the perfect opportunity to put on their favourite lingerie set, but French women also pay particular attention to their lingerie when they have a doctor’s appointment.

Many women buy a set but only wear it occasionally. And yet more than 70% of women feel better when they wear a set – a great reason to buy those pretty briefs next time!

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